The Miss Gaming BEGE beauty contest is an initiative started in 2012. All contestants, chosen by leading casino chains and gaming companies parade in three rounds and promote the company’s brand. Each participating company receives an extensive marketing and PR campaign during the contest.
Everyone, who would like to cast their vote for the Audience’s favorite, have the opportunity to take part in voting online on the official contest page – http://miss.balkangamingexpo.com or via SMS.
Different voting options include an image gallery of the participants, information in Bulgarian and English about casino brands they represent and the logo of the casino. Jury of media, fashion and lifestyle elite representatives determines the three winners of the competition. The official announcement of the winners and Audience’s favorite takes place at the glamorous ceremony.
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